2 Hr CE CE Elective TREC Provider #10034

Scripty Business

Rehearsing Success

The difference between an agent who wins listings and one who watches them go to someone else often comes down to one thing — what they say in the room. This class builds the scripts for the conversations that matter: the listing presentation, the buyer consult, and the objection situations that trip agents up every week. Not memorized lines — frameworks you internalize so you sound like yourself, just better prepared.

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What You'll Learn

Two hours of structured script development and practice around the conversations that determine whether you get the listing, keep the buyer, or lose the deal to an objection you didn't have an answer for. Scripts aren't about memorizing lines — they're about having a clear point of view before you walk in the door.

Inside Scripty Business 2 Hrs • Course # TBD

The Listing Presentation That Actually Wins — A framework for walking a seller through your value proposition without sounding like a brochure — covering pricing strategy, marketing plan, and why they should pick you over the three other agents they've already talked to.
The Buyer Consult That Protects You and Them — How to set expectations, explain the buyer agreement, and establish trust with a new buyer before they find something online and call you to show it — covering everything post-NAR settlement.
Price Reduction Conversations — The scripts for going back to a seller after 30 days on market and asking them to drop the price — how to present the data, handle the emotion, and not walk out of that conversation having lost the listing.
Objection Handling That Sounds Like You — Scripts for "I want to think about it," "Your commission is too high," "I want to try it myself first," and "My brother-in-law is an agent" — built around responses that feel natural, not corporate.
Practice Rounds and Real Feedback — Role play with other agents in the room, instructor feedback on what worked and what landed flat, and the takeaway scripts you'll actually keep in your notes app for the next time you need them.

Who This Is For

Agents Who Know Their Market but Lose Deals on the Conversation

Agents with at least a few transactions under their belt who find themselves winning on knowledge but losing on presentation, or who've been told their pitch is good but keeps coming in second. New agents building their presentation from scratch are also welcome.

CE Hours2 Hrs

Class Length2 Hrs

FormatIn-Person & Zoom

Provider #10034

Course #Coming soon

Why CNAT Education

Taught by someone who actually closes deals.

You can know everything about the market and still lose the listing because of what you said — or didn't say.

Most CE classes treat your renewal hours like a checkbox. This one doesn't.

Bradley Patterson is the Director of Technology at Community National Title and a TREC-approved instructor. He sees the contracts that go sideways, the disclosures that don't get filled out right, and the rule changes that show up in real deals before they show up in headlines. That's the lens he brings to every class.

This class is built around the conversations agents have right before they win or lose a client — and the difference between the two is usually preparation. You'll leave with word-for-word frameworks you can adapt to your style, practice with, and reach for the next time you're sitting across from a seller who just told you they want to list at $50,000 over market.

Two hours. Real practice. Scripts that sound like you, not a seminar recording.

Role Play Practice In-Person or Zoom Objection Frameworks Post-Settlement Scripts

Interest List

Be First to Know

No session is currently scheduled — but we run this class regularly. Drop your info and we'll email you the moment a session is scheduled with the date, format, and registration link.